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Marketing Land

Marketing Land
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The site is led by SVP Content and Editor-In-Chief Michelle Robbins, who oversees the successful editorial team behind sister publications, MarTech today and Search Engine Land. Daily news coverage includes breaking stories, industry trends, feature announcements and product changes at popular platforms used by digital marketers to reach consumers online.
Marketing Land

ANA announces new measurement division to enable industry standards, accountability

The division aims to deliver measurement-focused products and services to ANA members. Please visit Marketing Land for the full article. Lese weiter auf: ANA...
Marketing Land

Snapchat adds DoubleVerify as brand safety, viewability measurement partner

DoubleVerify offers the most comprehensive viewability auditing across Snapchat ad formats. Please visit Marketing Land for the full article. Lese weiter auf: Snapchat adds DoubleVerify...
Marketing Land

Dialpad’s UberConference upgrade enhances the virtual meeting space

The online meeting solution uses natural language processing and AI to take over administrative tasks that are often neglected. Please visit Marketing Land for the...
Marketing Land

Amazon 1-day shipping could have big impact on retail competitors, ad spending

Further Prime growth could impact other retailers and marketer ad spending. Please visit Marketing Land for the full article. Lese weiter auf: Amazon 1-day...
Marketing Land

Does your company really need a CDP?

Check out our marketer’s guide to CDPs and ask yourself these 9 important questions. Please visit Marketing Land for the full article. Lese weiter...
Marketing Land

Will Rich Communication Services (RCS) revolutionize business messaging?

Brands and consumers are excited about RCS messaging, but without networks and major tech companies on board, adoption is far behind. Please visit Marketing Land...
Marketing Land

Apple’s WebKit outlines cross-site tracking crackdown, will block advertisers who try to bypass privacy...

“We do not grant exceptions to our tracking prevention technologies to specific parties,” the WebKit document states. Please visit Marketing Land for the full article. ...
Marketing Land

Twitter expands political ad limitations: Latest update aimed at state-controlled news media

State-controlled news sites will no longer be allowed to run ads on the platform. Please visit Marketing Land for the full article. Lese weiter auf:...
Marketing Land

Social Shorts: Facebook Movie ads, Reddit goes to Chicago, Quora’s LiveRamp integration

The social media marketing week in review: A round up of news and announcements you may have missed. Please visit Marketing Land for the full...
Marketing Land

Podcast listening growth continues: Mobile app usage up 60% since January 2018, study finds

25% of listeners have bought products discovered through podcast advertising. Please visit Marketing Land for the full article. Lese weiter auf: Podcast listening growth continues:...

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