The Zurich-based company employs machine learning to predict which consumers might be appropriate for a given set of terms.
Please visit Marketing Land for the full article.
Lese weiter auf: 1plusX adds search-like keyword targeting to its DMP
Quelle: Marketing Land
Kommentare und Fragen
Möchtest Du zu diesem Artikel ein Kommentar abgeben oder hast dazu eine Frage, dann mach dies bitte immer auf der Herausgeberseite!Aktuelles von Marketing Land
- Facebook to change terms of service for members outside Europe ahead of GDPR
- MarTech Today’s GDPR guide for marketers is now available
- Bottos launches a marketplace for data to train AI models
- Marketing Day: Amazon’s 100M Prime members, voice agents & Google’s antitrust cases
- Making the inbox spring to life at last
- Jeff Bezos confirms Amazon now has more than 100M Prime members
- Voice agents and interfaces will require many new marketing strategies
- EU Commissioner: Two remaining antitrust cases against Google ‘advancing’
- Marketing Day: Facebook reopens app reviews, Adobe buys Sayspring & Snapchat’s Shoppable AR Lenses
- Facebook reopens review process for Instant Games & Messenger apps